PRIVACY POLICY

Last Updated: September 28, 2026

Introduction

The Kidwell Team, LLC, doing business as Leadwell and LeadwellPlus (“we,” “us,” or “our”), respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our websites at https://www.leadwell.com, https://leadwellplus.com, https://redefineyourservantleadership.com, and https://www.jonkidwell.com, use our LeadwellPlus SaaS platform, or engage with our services (collectively, the “Services”).

By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.

1. INFORMATION WE COLLECT

Personal Information You Provide

When you register for an account, subscribe to our services, or interact with us, we may collect:

  • Name and contact information (email address, phone number, mailing address)
  • Account credentials (username and password)
  • Payment and billing information
  • Company name and job title
  • Communication preferences
  • Information you provide in forms, surveys, or correspondence
  • Messages, feedback, and other content you submit to AI Features (see Section 5)

Automatically Collected Information

When you use our Services, we automatically collect:

  • IP address and device information
  • Browser type and version
  • Pages visited and time spent on pages
  • Referring website addresses
  • Operating system and device identifiers
  • Usage data and interaction with our Platform features

Cookies and Tracking Technologies

We use cookies and similar tracking technologies. You can control cookies through your browser settings. Our use includes:

  • Essential cookies: Required for the Platform to function properly (cannot be disabled)
  • Functional cookies: Remember your preferences and settings
  • Analytics cookies: Help us understand how you use our Services (can be disabled)
  • Marketing cookies: Used to deliver relevant advertising (can be disabled)

If you leave a comment on our site, you may opt-in to saving your name, email address, and website in cookies for your convenience.

2. HOW WE USE YOUR INFORMATION

We use your information to:

  • Provide, maintain, and improve our Services and LeadwellPlus Platform
  • Process your transactions and manage your subscriptions
  • Send you transactional emails (account notifications, billing, security alerts)
  • Send you marketing communications and platform news (which you can opt-out of)
  • Respond to your inquiries and provide customer support
  • Analyze usage patterns and improve user experience
  • Provide AI Features and review AI conversations for quality, safety, and product improvement (see Section 5)
  • Detect and prevent fraud, abuse, and security issues
  • Comply with legal obligations

3. EMAIL COMMUNICATIONS

We send two types of emails:

Transactional Emails (Required)

These are necessary for the operation of your account and cannot be opted out of:

  • Account creation and verification
  • Password resets
  • Billing and payment notifications
  • Critical security alerts
  • Service status updates
  • Direct responses to your support requests

Marketing Emails (Optional)

These include newsletters, platform news, feature updates, and promotional content. You can opt-out at any time by:

  • Clicking the “unsubscribe” link in any marketing email
  • Updating your preferences in your account settings
  • Emailing admin@leadwell.com with “Stop Receiving Emails” in the subject line

Even if you opt-out of marketing emails, you will still receive transactional emails.

4. HOW WE SHARE YOUR INFORMATION

We do not sell your personal information. We may share your information with:

Service Providers: Third-party vendors who help us operate our Services (payment processors, email service providers, hosting providers, analytics services, and artificial intelligence providers — currently Anthropic — as described in Section 5). Our current subprocessors are listed below.

Legal Requirements: When required by law, subpoena, court order, or government request

Business Transfers: In connection with a merger, acquisition, or sale of assets

With Your Consent: When you explicitly authorize us to share your information

Subprocessors. When we process personal data on behalf of a customer organization (“Customer Data”), we act as a service provider/processor and use the following subprocessors to deliver the Services. Except for sign-in providers, all process data in the United States.

  • Anthropic, PBC — AI model provider for AI Features (Section 5)
  • Salesforce, Inc. (Heroku) — application hosting and database
  • Better Stack (Logtail) — application logging
  • Scout APM — application performance monitoring
  • Functional Software, Inc. (Sentry) — error monitoring
  • PostHog, Inc. — product analytics
  • Sinch (Mailgun) — transactional email delivery
  • Customer.io — account and onboarding email communications
  • Calendly — scheduling, only when you book a coaching session
  • Stripe — payment processing for purchases made on our websites
  • Bluehost — hosting for our marketing websites
  • Sign-in providers you choose — Google, Microsoft, or your organization’s SAML identity provider receive your sign-in identity when you use single sign-on

Integrations that you or your employer enable (for example, an HR system such as UKG Ready) exchange data with those systems at your organization’s direction. We will update this list before engaging a new subprocessor that processes Customer Data. Customers may email admin@leadwell.com to receive notice of subprocessor changes, and a Data Processing Addendum is available on request at the same address.

5. ARTIFICIAL INTELLIGENCE FEATURES

Leadwell+ includes features powered by artificial intelligence (“AI Features”): an AI assistant you can chat with, and AI-generated summaries, insights, and recommended actions built from check-in responses and team reports. You are always told when you are interacting with AI, and AI Features are optional to use.

How AI Features use your information. When you use the AI assistant, your messages and relevant context from your Leadwell+ account (including any memories the assistant has saved for you) are sent to our AI provider to generate a response. That context is limited to information you are already permitted to see in Leadwell+, such as your own check-ins, your team’s results and comments if you are a leader, and the names of people within your reporting relationships. AI-generated summaries and recommended actions are produced the same way from the reports you can already view.

Our AI provider. We currently use Anthropic’s Claude models through Anthropic’s commercial API. Under Anthropic’s commercial terms, your conversations are not used to train Anthropic’s models, and Anthropic retains API data only for a limited period (currently up to 30 days) for safety and abuse monitoring, after which it is deleted unless it has been flagged as a possible violation of Anthropic’s usage policy or retention is required by law. We will update this section if we add or change AI providers.

What we store. We store your AI conversations, any ratings (thumbs up or down) and written feedback you give, and, if you use them, “memories” the assistant saves about your preferences and work context. Memories are encrypted at rest. You can review, edit, and delete your memories, turn memory features off, and delete conversations from your view at any time.

Review by Leadwell. AI conversations, ratings, and feedback may be accessed and reviewed by authorized Leadwell staff for quality assurance, safety, troubleshooting, and product improvement, including during beta or pilot programs. Please do not share sensitive personal information (such as health, financial, or government identifiers) in AI conversations. Your organization’s administrators and other users in your organization do not have access to your AI conversations through Leadwell+.

No automated decision-making. AI Features provide suggestions and summaries for the person reading them. Leadwell’s AI does not make decisions about you that have legal or similarly significant effects, such as hiring, promotion, discipline, or termination. Any decisions remain with the people in your organization.

Accuracy. AI output can be incomplete or wrong. Treat it as a starting point and verify important information before acting on it.

Legal compliance. We comply with applicable laws and regulations governing the use of artificial intelligence and access to personal data.

6. DATA RETENTION

We retain your information for as long as:

  • Your account remains active
  • Needed to provide you Services
  • Required for legal, tax, or compliance purposes

If you leave a comment, the comment and its metadata are retained indefinitely for spam prevention and content moderation.

User account information is retained as long as your account is active. You can request deletion by contacting us.

AI Features. Messages in AI conversations are deleted 180 days after they are written. Written feedback about AI Features is retained for up to two years. Memories saved by the AI assistant are retained until you delete them, they expire, or your account is closed. Deleting a conversation removes it from your view immediately; its messages are permanently deleted on the schedule above.

7. YOUR RIGHTS AND CHOICES

You have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate information
  • Request deletion of your data (subject to legal retention requirements)
  • Opt-out of marketing communications
  • Export your data in a portable format
  • Object to certain processing activities

To exercise these rights, contact us at hello@leadwell.com.

California Residents: See Section 12 for additional CCPA rights.

8. DATA SECURITY

We implement appropriate technical and organizational measures to protect your information, including:

  • Encryption of data in transit and at rest
  • Regular security assessments
  • Access controls and authentication
  • Secure payment processing through third-party providers

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.

9. THIRD-PARTY SERVICES AND LINKS

Our Services may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

Embedded Content: Articles on our sites may include embedded content (videos, images, etc.) from other websites. This embedded content may collect data about you and use cookies.

10. CHILDREN’S PRIVACY

Our Services are not intended for individuals under 18 years of age. We do not knowingly collect information from children. If we learn we have collected information from a child under 18, we will delete it promptly.

11. INTERNATIONAL DATA TRANSFERS

Our Services are hosted in the United States. If you access our Services from outside the United States, your information will be transferred to, stored, and processed in the United States. By using our Services, you consent to this transfer and processing.

12. CALIFORNIA PRIVACY RIGHTS (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to know what personal information we collect, use, and disclose
  • Right to request deletion of personal information
  • Right to opt-out of the sale of personal information (we do not sell personal information)
  • Right to non-discrimination for exercising CCPA rights

To exercise these rights, contact us at hello@leadwell.com or call 832-895-1253.

If any complaint with us is not satisfactorily resolved, you can contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs in writing at 1625 North Market Blvd., Suite N 112, Sacramento, California 95834 or by telephone at (800) 952-5210 or (916) 445-1254.

13. EUROPEAN PRIVACY RIGHTS (GDPR)

If you are in the European Economic Area, you have rights under the General Data Protection Regulation (GDPR), including the right to access, rectification, erasure, data portability, and to object to processing.

Legal basis for processing: We process your data based on:

  • Contractual necessity (to provide Services you’ve requested)
  • Legitimate interests (to improve our Services and communicate with you)
  • Consent (for marketing communications)
  • Legal obligations (for compliance purposes)

14. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. We will notify you of significant changes by:

  • Posting the new Privacy Policy on this page
  • Updating the “Last Updated” date
  • Sending you an email notification (for material changes)

Your continued use of our Services after changes become effective constitutes acceptance of the revised Privacy Policy.

15. CONTACT US

If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us:

The Kidwell Team, LLC (Leadwell)
11805 Chimney Rock Road, #35874
Houston, TX 77035
United States

Email: hello@leadwell.com
Phone: 832-895-1253

For privacy-specific inquiries: admin@leadwell.com

ADDITIONAL INFORMATION

Comments and User-Generated Content

When visitors leave comments on our sites, we collect the data shown in the comments form, plus the visitor’s IP address and browser user agent string for spam detection.

An anonymized string created from your email address (a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available at https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media Uploads

If you upload images to the website, avoid uploading images with embedded location data (EXIF GPS). Visitors to the website can download and extract location data from images.